TOBY GRIME - Visual effects designer

Toby is a visual effects designer. He works for Animal Logic which is a digital production company in Sydney. He creates moving graphics for film and television. Today, I am going to show you some information about Toby and the Animal Logic team.

Design Process

1. The design process used by the team at Animal Logic to develop a motion graphic.

• First, they brainstormed lots of ideas for the logos and ID advertisements. After that, Toby presented the idea to the client who approved the basic drawings and storyboards of the idea.
• Second, the designer worked with 3D animators to develop the animation to create the final animation. At last, they put all the different parts of the animation together.

2. What gives Toby the best indication of how successful his final design solution is to his client.

• Clear understanding by the designer of the client's and users' needs is the best indication of the success of designs.
• Evaluating the success of a motion graphic depends on who you ask as to how successful it is. For Toby the best result is if his client is happy with the work and he likes it too.

Role of designer

1. Personal qualities Toby needs to successfully do his job.

• The personality that Toby needs to successfully do his job should be creative. He enjoys inventing on his work and show it all around the world.

2. The major steps in his career prior to working with Animal Logic.

• Before working at Animal Logic, Toby had learned Arts and Digital Media Design in the university. Next, he worked like Graphic Design, Web Site Design and Visual Effects Design.

3. Why effective social and communication skills are important for a designer such as Toby.

• As Toby, the communication and social are very important and necessary because he had to work with other partners. Therefore, communication skills help him understand and discuss his ideas with the clients.

Reference:
http://www.powerhousemuseum.com/designersatwork/